Welcome to Ural!
The name Ural comes from the name of the mountain range that runs from the coast of the Arctic Ocean to the river Ural in northwestern Kazakhstan. Ural Mountains form part of the boundary between the continents of Europe and Asia.
The original factory was founded in 1941 in the city of Irbit, Russia, located between the eastern foothills of the Ural Mountains and the plains of Western Siberia. Starting August 2022, our motorcycles are assembled in Petropavlovsk, Kazakhstan. Ural Motorcycles is managed by a small team in Redmond, WA that coordinates worldwide distribution and works directly with the factory to develop and refine the best adventure ready sidecar motorcycles.
We’re laser-focused on what we do best – sidecar motorcycles is our one and only product. Thanks to our military roots and Siberian origins, our bikes are built tough, and are able to navigate the most challenging terrains in almost any weather conditions. We’re the only manufacturer in the world that equips its motorcycles with the unique 2wd system.
Our company is led by arguably the best crisis management team in the industry. We were able to transform a huge soviet-style factory of 9,000 people into compact manufacturing and assembly facility with a little over 100 workers and a worldwide supply network. We turned cheap utility vehicle for “kolkhozniks” into an internationally recognized brand with loyal customers around the world. We created a totally new segment of motorcycle market. We steered the company though 2008 financial crisis, COVID-19 and beginning of war in Ukraine (and a million of other crises of smaller scale). Just like our bikes, we are too stubborn to stop!
Unlike many of our colleagues from the industry, Ural is not a part of some larger company or conglomerate - we are our own. Being independent is a crucial part of our identity. What motivates us the most is the rare opportunity to see how our ideas, experience, knowledge and passion transform the company, the motorcycle and the lives of our customers.
Ural sidecar motorcycles are not for everyone. They are for individuals who are not willing to abandon the enjoyment of motorcycling when riding regular two-wheeler becomes unsafe. They are for those who want to share their passion of motorcycling with their close ones – spouses, friends, partners, kids and grandkids, dogs and even total strangers. They are for outdoor enthusiast, seeking a motorcycle that mirrors their spirit of exploration and adds a dash of excitement to every twist and turn on the journey. Above all, they are for individuals who march to the beat of their own drum.
If you are one of these people - let’s adventure together!